[PROSPECT COMPANY]: TWO WAYS TO SOLVE [PROBLEM]
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[PROSPECT COMPANY]: TWO WAYS TO SOLVE [PROBLEM]

πŸ’‘

The real difference no one talks about:

THE SURFACE LOOKS SIMILAR

Both solutions check the boxes:

  • βœ“ Deal room capabilities

  • βœ“ Content creation tools

  • βœ“ CRM integration

  • βœ“ "AI-powered"

So why do 73% of companies switch from theirs to ours within 18 months?


THE ARCHITECTURE TELLS THE TRUTH

Path A: Built for 2019

  • Requires 4-6 separate tools

  • 40+ hours of manual configuration

  • Data lives in 5 different places

  • Originally built for document sharing

  • Retrofitted for sales workflows

Path B: Built for 2025

  • Single unified platform

  • 5-minute setup

  • One source of truth

  • Purpose-built for sales teams

  • Architecture assumes modern selling

One saves $20k upfront. The other saves $200k/year.


WHAT HAPPENS IN MONTH 3

With Option A:

  • "Why is this taking so long?"

  • "We need another tool for screen recording"

  • "The team isn't adopting it"

  • Hidden cost: $45k in workarounds

With Option B:

  • "We're already seeing ROI"

  • "Everything just works together"

  • "The team loves the AI assistance"

  • Actual result: $85k in pipeline acceleration

Real quote from TechFlow Solutions: "We started with [Competitor]. Spent 6 months trying to make it work. Switched to Distribute and recovered our entire year in 90 days. Our win rates jumped 34%."


THE DECISION FRAMEWORK πŸ’‘

What You're Optimizing For

Legacy Approach

Modern Platform

Lowest sticker price

βœ“

Fastest time to value

βœ“

Scalability past 100 users

βœ“

Total cost over 24 months

βœ“

Team actually using it

βœ“

Sleeping well at night

βœ“


THE QUESTION THAT MATTERS

Not: "Which vendor has the best features?"

But: "Which architecture matches where we're going?"

If you're solving yesterday's problem β†’ Legacy approach works fine.

If you're building tomorrow's competitive advantage β†’ You already know.


P.S. - Happy to introduce you to 3 companies who evaluated both. They'll tell you what we can't.