Executive Sign-Off Brief

Executive Decision Brief: [Deal Name]

📄

Prepared for: [Executive Name], [Title]
Company: [Prospect Company]
Date: [Current Date]
Decision Deadline: [Target Decision Date] [/Callout]

Project Team

Name	Role	Company	Contact
[Name]	[Decision Maker]	[Prospect Co.]	[Email/Phone]
[Name]	[End User]	[Prospect Co.]	[Email/Phone]
[Name]	[Technical Contact]	[Prospect Co.]	[Email/Phone]
[Your Name]	[Your Title]	[Your Company]	[Your Contact]
[Name]	[Implementation Lead]	[Your Company]	[Email/Phone]
[/Table]

Strategic Value & ROI

🚧

Business Challenges Addressed

[Challenge 1]: [Brief description of the pain point]

[Challenge 2]: [Brief description of the pain point]

[Challenge 3]: [Brief description of the pain point]

Metric	Current State	Projected Improvement	Value Impact
[e.g., Process Time]	[Current metric]	[Improved metric]	[$ or % value]
[e.g., Conversion Rate]	[Current metric]	[Improved metric]	[$ or % value]
[e.g., Resource Allocation]	[Current metric]	[Improved metric]	[$ or % value]

Investment Summary

Item	One-time Cost	Annual Cost	Notes
[Product/Service]	[$X,XXX]	[$X,XXX]	[Brief description]
[Implementation]	[$X,XXX]	[N/A]	[Brief description]
[Training]	[$X,XXX]	[N/A]	[Brief description]
Total Investment	[$XX,XXX]	[$XX,XXX]

Return on Investment

💲

Projected Annual Savings: [$XX,XXX]

Projected Revenue Impact: [$XX,XXX]

Expected ROI: [X%]

Payback Period: [X months] [/Callout]

Solution Overview

"Our [solution name] will provide [Prospect Company] with [key benefit 1], [key benefit 2], and [key benefit 3], directly addressing the critical challenges faced by your [specific department/team]."

Key Differentiators

Capability	Our Solution	Alternative Approaches	Benefit to You
[Feature 1]	[Description]	[Comparison]	[Specific value]
[Feature 2]	[Description]	[Comparison]	[Specific value]
[Feature 3]	[Description]	[Comparison]	[Specific value]

Project Timeline & Milestones

[Timeline]

➡️

Kickoff

Project plan, team alignment

➡️

Implementation

[Specific deliverables]

➡️

Testing

[Testing protocols, UAT]

➡️

Training

[Training sessions, materials]

➡️

Go-Live

[Launch activities]

➡️

Review

[Success metrics, optimization]

Risk Assessment & Management

Potential Risk	Likelihood	Impact	Mitigation Strategy
[Risk 1]	[Low/Med/High]	[Low/Med/High]	[Strategy description]
[Risk 2]	[Low/Med/High]	[Low/Med/High]	[Strategy description]
[Risk 3]	[Low/Med/High]	[Low/Med/High]	[Strategy description]

Path to Execution

Executive sign-off by [Target Date]

0/3 completed

Review proposal with [Stakeholder Name]

none

Address any outstanding questions

none

Secure final approval

none

Contract processing

0/3 completed

Legal review

none

Procurement processing

none

Signature collection

none

Implementation kickoff

0/3 completed

Schedule kickoff meeting

none

Align on success metrics

none

Distribute project timeline

none

Your Dedicated Team

Greetings {recipient's name} 👋, I'm excited to begin our adventure for {project} here. This collaborative platform will act as our main headquarters, containing all the details related to our project for {company name}. Best, Andy

AndyDistribute

💡

Additional Resources

[Link to full proposal]

[Link to technical specifications]

[Link to case studies]

[Link to legal/compliance documentation]